Google Analytics Code Update »

Written by Zain on December 15th, 2007
{ 1 comment }

Looks like Google has just updated their Analytics code from the legacy “urchin.js” file to a new file called “ga.js”.

Apparently, according to the Analytics website, this new tracking code will enable you to “to gain access to a wide range of exciting new features as they become available“.

Anyone have any ideas what the new features might be?

Whatever it is, just remember not to put *both* codes into your pages!

Looks like a few WordPress plugins might need a bit of a code revamp to ensure these changes are up to date… (naming no names - Mr Godley! :P ).


WordPress SEO: Top 7 Optimization Areas For Beginners (Part 1) »

Written by Zain on December 15th, 2007
{ 9 comments }

In this post, I’ll be taking you through the top 7 SEO areas you need to optimize in WordPress in order for your site to rank well in the search engines. Even if you don’t use WordPress, this post may be useful to you.

In Part 2 of this post I’ll be showing you the 1 plugin for SEO that I use on all WordPress sites I build for clients which makes it easy for them (as novices) to take control of their site (without really needing to know the technical aspects of what’s happening!).

If you’re relatively new to search engine optimization you might already know the Top 3 areas that you need to optimize (and if you don’t, then you need to start learning quickly!): 1) Page Title, 2) Meta Keywords and Descriptions and 3) Permalinks.

So… what are the other 4 you need to learn? Well, here’s a quick summary of what we’ll be covering:

  1. Page Title
  2. Meta Keywords & Description
  3. Permalinks
  4. First Paragraph
  5. More links
  6. H1 Site Name
  7. H2 Site Description
This post will show you *WHERE* to optimize but won’t go into specific details on *HOW*. While the sites I create rank well, I would not pretend to be an SEO expert. Useful SEO links are provided at the end of this post.
WordPress Search Engine Optimization: Beginners Tips & How To Guide »


Internet Marketing: Attention Age Video and More »

Written by Zain on December 13th, 2007
{ 4 comments }

As regular readers may know from my last post I was a little disappointed at how things were on my site in general. I’d neglected it and not paid enough attention to it.

Well, “paying attention” is exactly what I’ve been doing recently - to my site; to my themes; to things that matter.

Having a chance to re-group, here’s a list of the top 5 things I’ve been doing recently:

  1. Re-designed Site, WordPress theme and Content Ideas
  2. New free WordPress Christmas theme for download
  3. FAQ-Tastic and FAQ-Tastic Pro: News Update
  4. Top Secret e-Book Project
  5. Rich Schefren's Attention Age video contest
Attention Age video, FAQ-Tastic Pro, Free WordPress themes and more »


Worst Internet Marketing Copywriter Award 2007 »

Written by Zain on November 29th, 2007
{ 7 comments }

I’m going to claim this title now even though there’s no awards ceremony.

Why am I admitting to this now?

Well, to be honest, my copy sucks, is completely untargetted and I’m not sure that people read this stuff anyway. A few comments here and there but mostly people only come to this site for one thing. And it sure isn’t the copy!

How Do I Know My Copy Sucks?

nice_big_cup_of_stfu.jpg
Well, the (ir)regular readers of my blog will know that I’ve been off for several weeks now. Partly as an experiment and partly due to knowing that my efforts in the Internet Marketing game aren’t getting me very far. In fact, checking regularly on my Google Analytics screen I see that my traffic has INCREASED since I STOPPED writing. Go figure! Maybe if I shut up long enough maybe I could get some really decent traffic to my site ;) .

For a lot of you, this might be a great strategy to implement - I’ve seen some awful copywriting (but I really think this 1 reason is enough to prove that I should hold this title!). I might do an ebook called “Easy Ways to Get More Traffic by STFU!”. Who knows… it might do better than I’m currently doing. 7 Copywriting Tips From A Copywriter Who Sucks » Read On »


Pay Attention. Stay Focused. Reap Rewards. »

Written by Zain on November 28th, 2007
{ 2 comments }

Regular readers of my blog will know I’m a big fan of Rich Schefren. Earlier this year, I had a blast in Florida learning how to treble my reading rate and getting the inside scoop on how Rich run’s *his* business. I learnt a great many things at the Accelerate seminar.

And the most powerful things I’ve learnt from Rich at the event this year was “How To Focus”.

Again, reader’s who’ve stuck with me for a while (Lord knows why :P ), will know that it was after the Accelerate seminar that my site really took off (well, had a radical facelift and completely changed). I’ve now been in the process of completing work and not getting distracted.

Why am I telling you all of this? Because Rich Schefren has some very powerful tools that could change your perspective, mindset, career and even way you see life.

And the best bit? He gives excellent advice away for FREE!

So what’s Rich giving away now? Pay Attention! Learn How To Focus & Make More » Read On »


Reminder: Free Aweber Segmentation Script »

Written by Zain on November 18th, 2007
{ 1 comment }

Just a reminder for those of you who read my post on the Free Aweber Segmentation Script but *didn’t* sign-up or download the script - I will be taking the script down from the system tomorrow (Monday) so this is your last chance to grab it. [note: sorry - that should read "Wednesday" - the original post was delayed by 3 days and I forgot to update this follow up! Durrr...]

If you want it that is!

The reason why I’m taking this script down is that it’s just “a script” - the aim of this is to determine whether or not there is enough interest out there (you lot) for a WordPress plugin that would enable you to easily create a simultaneous Opt-in box and WordPress sign-up form for your pages.

That’s right - a “single sign-on” system that has a double whammy of registering users while getting them into your auto-responder sequence!

Anyway… if that interests you, then let us know you are interested by taking action and signing up now.

Go to the previous post on the Free Aweber Segmentation Script, scroll down, add your name and email and be counted!


Free Aweber Segmentation Script »

Written by Zain on November 16th, 2007
{ 4 comments }
product-shot600.jpg
Today’s tip is on how you Internet Marketer’s can “pre-segment” your customers even *before* they’ve managed to get into your Aweber email list. In this post, I will be showing you a live example of this Aweber script working and also giving you the opportunity to download the script and give you an installation guide showing you how to use it.

The script that I will be providing today *could be* modified to be used on other systems - however, this tutorial will focus on integrating an Aweber auto-responder list with WordPress. Get the FREE Aweber Segmentation Script Now! »


WordPress Blogroll SEO “Gray” Hack »

Written by Zain on October 26th, 2007
{ 40 comments }

Do you need a hack for your blogroll to be able to control to your blogroll and add a “nofollow” attribute to it? Don’t have time to scour the WP Plugin resources to find something which does this? I’m going to admit - I didn’t have time to check if there is a plugin but thought this is a nice tip anyway just to demonstrate how you can get some more control over your WordPress system if you know how.

And I do…

I call this the “WP Blogroll Gray Hack”, named after the Stomper who first showed me it. Gray H, you know who you are - thanks for this little tip. I owe you a beer. :)

The method I’m going to demonstrate has actually been slightly updated as the original meant losing some of the other XFN options. This version actually adds more to the existing hack and provides a new checkbox to easily add the nofollow attribute.

Here’s the quick how-to guide for WordPress newbies on how you can do this.
Hacking WP Blogroll Links for SEO »


Internet Marketing: Illness »

Written by Zain on October 25th, 2007
{ 4 comments }

I’ve been ill.

I still am.

My cough just doesn’t want to shift at all and I’m rattling more than an old jalopy… I’ve had more than just a cold - stomach problems but, really folks, let’s not go there!

Anyway, today’s the first day that I’ve felt like doing a proper post - it’s been a while. I had a few partially written but I think they’re off their sell-by date now. If you’re lucky and I feel up to it, I may finish them off and post them anyway…

So… what’s being ill got to do with Internet Marketing? Well, quite a bit really. What's Internet Marketing got to do with Illness anyway? »»


Semi-Static WordPress Homepages: Yogi I’ve Found A Boo Boo »

Written by Zain on October 13th, 2007
{ 7 comments }

Okay. I’ll admit it… I completely messed up. Regular readers may know that I recently wrote this pretty excellent guide on how to set up the Semi-Static Wordpress homepage but no-one noticed the *huge* error that I had in the instruction.

No-one noticed *except* from a really amazing Texan Liberty Lady (Carol) who describes herself as *green, green, green* when it comes to WordPress and yet still attempted to take on the Semi-Static homepage. Now that’s really ballsy if you ask me - it’s quite an advanced technique.

Anyway, she emailed me and let me know that she’d followed the instructions and it wasn’t working.

That’s right people. I had a boo boo on my semi (I’ll let you imagination run with that one).

So she kindly let me have access to her site and I had a look around. And you know what? Completely my fault - my “how-to” guide was more of a “how-not-to” guide. DOH! A Homer moment - that’s what happens when you post just before bedtime… (never again!)

Well, guess what? Now that sent her new instructions, she’s successfully implemented it on her Ron Paul website (I was like “Ron Paul Who?“, as I don’t read newspapers and haven’t done for several years now and shy away from any type of political discussion as I find it really messes with my inner wellbeing, man…).

Also - credit where credit’s due - Carol also sent me a tip on updating the code I sent her. Yes, she even spent the time looking up the WordPress Codex to find out more about how to do this. Now, if someone this green spends this much time making sure her website is high quality when it comes to WordPress, then some of you other political bloggers should probably watch out - she’s determined and will probably be spending a lot more time promoting her candidate of choice!

Me… I’m staying out of the fray. I’m all for Democracy and freedom of speech, yada, yada, blah, blah, blah… but the last time Bush got in, so that’s that say about the so-called Democratic system. More of this to come - I’m currently re-writing a blog post that doesn’t make me sound an ideological fascist (cause I’m not! I’m politically apathetic with a tendancy to dislike the masses for their inability to differentiate between what sucks and what doesn’t).

I digress. As usual. Because it’s my blog and I’m tangential…

So… anyone up for a 3rd draft of the Semi for WordPress? Here’s proper instructions this time. An Updated How-To Guide for WordPress Semi-Static Homepages